Any good bank strives to understand its clients’ preferences and needs. This is especially critical when you’re working with very poor people. In our three-year microsavings project at CARD Bank in the Philippines, Grameen Foundation Project Manager Julie Peachey has worked with the CARD savings team to implement a better, more accessible savings product for their clients. She discusses her experience in the September edition of Microlink’s Notes from the Field. We've included a short excerpt of her piece below, followed by a link to the whole article.
CARD Bank client with her ATM card.