Grameen Foundation’s Solutions Innovation Process combines our innovative approach to product development using the AppLab Incubator with deep expertise helping financial institutions implement a go-to-market strategy to test and scale financial products for the poor.
There are six phases: research and ideation, concept development, prototyping, pilot readiness / planning, pilot testing, product roll-out and launch.
We put the poor at the center of the design process, leveraging principles of human-centered design to develop appropriate new solutions to the challenges facing the rural poor. We keep these products affordable to the poor and commercially sustainable to our partners through deep user engagement, multi-disciplinary teams with diverse perspectives, frequent early testing, and a focus on innovation in products and business models. Learn more about our solutions innovation process.